As part of the marketing team at Embroker, an innovative insurtech company, I maintained and developed the company’s website. This project was both exciting and challenging, and I was thrilled to take it on. Working alongside writers, testers, and product marketers, we made data-driven decisions to ensure the website was engaging, informative, and user-friendly. Our goal was to create a site that showcased Embroker’s unique offerings while providing visitors with valuable information and resources. This project required extensive planning and effort, including regular meetings to outline objectives and create mock-ups for design visualization. This comprehensive approach ensured that the website was not just visually appealing but also effectively communicated Embroker’s message.